new digital marketing agency toronto

What Are the Top 17 PPC Trends That Can’t Ignore in 2023?

Website

PPC campaigns are an effective way to increase visibility and drive traffic to your website. However, PPC trends are constantly evolving and it’s important to stay up to date on the latest developments to ensure your campaigns remain successful. With the dawn of the new decade, the digital marketing world has seen a drastic shift […]

What You Have to Learn about Data-Driven Marketing

Women working

Nowadays, marketing is evolving, and customer data is critical for marketers these days. Unfortunately, many people struggle to understand data-driven methods because they are unable to view, compare, or interpret the data. Today, we will examine data-driven marketing, how your organization may profit from big data, the most typical data difficulties that marketers encounter, some […]

Your Guide to Maximizing Google Ads for eCommerce in 2023

google search

Marketing is essential for a business’s success in today’s ever-changing digital landscape. By developing and executing a successful marketing plan, businesses can gain more visibility, increase their customer base, and ultimately generate more revenue. Marketing is creating and promoting products or services to reach their target market. This includes advertising, PR, social media, and other […]

What Lawyers Need to Know About Digital Marketing – A Guide

Lawyer

Digital marketing for lawyers can be a daunting task. There are so many moving parts, and it can be difficult to keep up with the latest trends. But don’t worry, we’ve got you covered. This comprehensive guide covers everything lawyers need to know about digital marketing, from the basics to the latest trends. We’ll start […]

How to Drive Conversions with Google Ads for Law Firms

To attract more clients, boost your reputation, and grow your law practice, you need to find the right clients for your law firm. With so much competition for clients in need of legal services, it is increasingly important to know the best avenues to leverage for advertising legal services. Google display ads for lawyers are […]

A Google Ads Guide for Accountants and Accounting Firms

Accounting

Google Ads is an advertising platform that allows businesses to target potential customers through online advertising. Accounting services can use Google Ads to reach potential clients who are searching for accounting-related terms online. When creating a Google Ads campaign, businesses can choose to target specific keywords or phrases that potential customers are likely to search […]

Digital Marketing Guide for Lawyers in 2023

digital markting for lawyers

Compared to other industries, law firms have been a bit slow to implement digital marketing strategies. One of the reasons could be that lawyers have some pretty strict regulations that govern what they are allowed to say in their advertisements. Moreover, lawyers are extremely pressed for time. Researching digital marketing strategies is quite time-consuming, let […]

On-Page vs Off-Page SEO for Your Ecommerce Marketing

ecommerce on phone

Search Engine Optimization, or “SEO” for short, is a technique that can be used on a website to improve site visibility amongst search engines. It is a means of increasing the quantity and quality of traffic to a site from search engines, ideally resulting in increased revenue.  Several factors can affect SEO, including the quality […]